Zune Pass, the popular subscription service that allows Zune users to stream music on their Zune portable player may soon see a price cut. An indication towards this was offered by Terry Farrell, Senior Product Manager at Microsoft.
The move comes after Rhapsody, one of the prime rivals for Microsoft in the online music streaming segment announced a price cut on their service which saw users bring down their monthly payment from $14.99 to $10. Microsoft may now match the subscription pricing offered by Rhapsody.
The Zune service, which is now reported to be owned by 2% of American customers, is expected to become available on Windows Phone 7 based smartphones that will release later this year.[via Business Week]