Sony has announced a massive price cut for the PSPgo portable gaming console for consumers in the United States and Japan. The discounted price in Japan looks all the more sweeter with a drop of ¥10,000 off the original price. That is roughy $124 in USD terms. American buyers will now see the device selling at a $50 reduction in price.
So what does all of this mean? If you are in the USA, the new PSPgo will now cost you $199 instead of the original $249. And if you are in Japan, the PSPgo will sell for ¥16,800 ($208) instead of the older ¥26,800 ($332) price. The new discounted prices are expected to be available starting October 26.
Since its launch, the Sony PSPgo has been constantly criticized for its high price. The company had in February this year announced that they may be relaunching the console in the future due to a lack in consumer interest and poor sales. Let us hope the discounted prices now will help resuscitate the sales of this wonderful console.
Sony Ericsson has been rumored to be working on a smartphone for gamers for quite some time now and from what we hear, the device could be launching as early as October of this year. The latest rumor comes from Engadget and the website has some pretty juicy news to share.
Firstly, the Sony Ericsson Playstation phone could be some sort of a cross between the Samsung Galaxy S and a PSPgo. That is, the device could be a slider phone that will contain a D-Pad like analog gaming controls in place of the regular QWERTY keyboard. In other words, slide-out and you have a PSPgo and slide the control in and you have a touchscreen phone.
Apart from this, the device is expected to come with Gingerbread – Android 3.0 and could be branded as an Xperia to start with though an independent Playstation phone is also very likely. Other rumored features on the phone include a 1GHz Snapdragon processor, 3.7 or 4.1 inches WVGA display, 5-megapixel camera and 3D gaming is not ruled out.
Sounds exciting, isn’t it?
Sony’s much hyped PSPgo hasn’t lived up to the expectations and sales have been moderate at best. One of the primary reasons behind this is touted to be the price.
Sony PSPgo is priced at close to $100 more than the other models in the segment and with price being one of the crucial factors in this segment, it is likely that Sony drops the price of the gaming console to try and increase the market share.
This apart, a marketing blitz is also likely. Sources close to GamerVision have told the website that Sony is planning a heavy marketing campaign to get the customers interested in the gaming device once more.
What do you think; will a price drop offer the turnaround that Sony is desperately looking for? Tell us what you think.