Most Liked Facebook Pages By Category

Even though a lot of companies have taken up to social media, the metrics needed to measure the success of a social media campaign still isn’t largely clear. Oglivy PR rightly claims that it is not the fancount that matters but several other factors – including Facebook likes, new fans vs. removed fans, positive/negative comments […]

Even though a lot of companies have taken up to social media, the metrics needed to measure the success of a social media campaign still isn’t largely clear. Oglivy PR rightly claims that it is not the fancount that matters but several other factors – including Facebook likes, new fans vs. removed fans, positive/negative comments on wall posts,etc.

Considering that the ‘Like‘ button plays an important role in establishing both the success of a media campaign as well as helps to spread the word about a brand virally over a network, it makes sense to see which type of brands can use this metric to extract the maximum mileage out of their social media campaigns.

Here is a ranking of Facebook page categories in the order of decreasing popularity (likes)

1. Movies
2. TV Shows
3. Book
4. Music band
5. Television
6. Athlete
7. Actor
8. Parks
9. Comedian
10. Airlines, ships, train
11. Games
12. Sports teams
13. Film
14. Food beverage
15. Travel
16. Critic
17. Sports and Athletics
18. Model
19. Public figures
20. Musuem attractions
21. Convention center/sports complexes
22. Home living
23. Fashion
24. Automotive
25. Government official