Microsoft Web

Bang : Microsoft's Original Choice Of Name For Its Search Engine

Google is noun, google is verb. So, when Microsoft was contemplating a name for its refurbished search engine, the company was very particular that the name will eventually be used as a verb, very much on the lines of Google.

So, when the company rounded upon Bing and Bang as two possible choices, they eventually opted Bing over Bang simply because the latter as a verb did not just sound right. ¬†David Webster, the chief marketing strategist at Microsoft tells us that saying someone “banged¬†Obama’s dog” did not sound right.

He adds that ‘Bing’ is “the sound of found

What do you think? Wouldn’t ‘bang’ as a verb caught on more virally than Bing?

[via Alley Insider]

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