5 Mobile Technology Trends 2018: What You Should Know

Advanced technologies have made the business landscape more cut-throat, keeping business owners, entrepreneurs, and professionals at the edge of their seats. To stay ahead of the competition, owners need to constantly observe both their target markets and their competitors, and learn how each side adopts the latest trends.

One such trend that has emerged is mobile technology, primarily the adoption of connectivity to gadgets. The cost of adopting this mobile technology to businesses—both big and small—will be within reach, making it more accessible.

Furthermore, with the integration of smartphones and handheld devices into the daily lives of consumers, companies and organizations need to understand the various opportunities that mobile technology presents to both the business and its customers.

What are the mobile technologies that my business should know about?

Internet-of-Things

The ability to turn almost any device into a smart object is possibly the best use for IoT. It’s the metamorphosis of the internet that will allow something to connect, monitor, control, or search without human intervention.

A Statista report shows that by the end of 2018, IoT-connected devices will be more than 23 billion and that by 2025, it may reach 75 billion. Items will range from LEDs, toys, sports equipment, and medical equipment, to controllable power sockets.

These smart objects will be interacting with mobile devices to function as a remote. IoT will allow users to interface with their social networks to monitor things, pay for subscription services, update object firmware, monitor readings of devices and sensors, analyze data, and so much more. Soon, it will be useful for many industries, including healthcare, education, manufacturing, and transportation.

Augmented and Virtual Reality

In 2017, both Google and Apple invested heavily to study and improve AR, releasing ARCore and ARKit, respectively. This technology allowed developers to innovate and create mobile solutions for the smartphone using AR.

AR was mostly used in gaming apps and marketing campaigns, as the additional digital layer provides a more realistic and immersive outlook to entertain and impress consumers. However, there is an opportunity for retail, life science, manufacturing, and other sectors thanks to a wide range of AR apps being developed today.

New applications using AR for more practical purposes is expected to launch on mobile, like object measurement, navigation, interior design, and more. Its power to provide a compelling user experience may result in a variety of creative AR apps targeted to market customized offerings.

VR, meanwhile, will still be focused on the game and events sphere but may go beyond by offering a better form of entertainment.

The Digi-Capital New Report in 2017 shows that “mobile AR could become the primary driver of the $108 billion VR/AR market by 2021.”  Indeed, mixed reality or immersive environments have the potential to integrate the digital world into the physical to address the needs of people who are consuming the digital world through mobile.

Artificial Intelligence and Machine Learning

Developments in AI and machine learning will help fuel intelligence to machines through Deep Learning. This could mean that computers will soon be able to make smart decisions without human interventions. Mobile chatbots are the best example of machine learning by AI.

It has also been predicted that apps that can make decisions and customized to anticipate user behavior would soon be developed. Smartphone developers are looking to pack future devices with as many AI elements as possible and inspire more voice- and images-based AI innovations. Mobile data will be tapped for all these future innovations.

AI and machine learning could also be useful in the education industry through apps that can teach kids based on how they learn. Naturally, mobile e-commerce could also benefit, with apps that could shop based on the consumer’s preference.

5G

The fifth generation of mobile network dubbed as 5G New Radio (NR) is expected to launch by 2019, starting with a few US cities. The world regulator of cellular communications standards 3GPP has already approved it.

5G NR is built around sub-6 GHz and mmWave (24 GHz) spectrum bands. The increased spectrum chunks, bigger carrier aggregation (8 times for mmWave), and beamforming and tracking capabilities can significantly improve throughput and efficiency.

This new standard is expected to provide up to 100 times faster connectivity than 4G, improve user experience, and promote the advanced technologies aforementioned for mobile. Qualcomm already demoed their prototype during the Mobile World Congress 2018, showing a smartphone connected to an actual 5G mmWave and transferring data of over 4 Gbps.

Instant Apps

Android has led the way for this trend, with the Go edition of their latest OS version Oreo. Instant Apps are substantially smaller or lighter versions of apps that do not eat up too much storage space and do not require a download of the whole app from the Play Store. They were borne out of the hassle of deleting apps to make way for other purposes.

These apps have the same design and animation extracted from the native application, without the bulky size. Google is expected to integrate this along with the launcher and is believed to be the next step in the app streaming feature. Other OS will hopefully follow suit.

Which of these technologies is the best for my business?

With different power requirements and data consumptions, the answer to the question depends on what your business needs. And in some ways, one technology would require another piece to work more seamlessly.

For instance, a company that plans to adopt IoT should not be satisfied with m2m sim cards that only use 2G or 3G networks and move to LTE, and eventually to 5G. Both networks are expected to shut down soon and would spend the remainder of their lifespans through applications with legacy devices (that will also be replaced).

More trends are expected to pop up as 2018 comes to a close and a new year comes in, making it harder for organizations to decide which technology to utilize for their business. The good news is whatever mobile trend you choose from the above mentioned will help your company be more successful.

5 Myths About Mobile Apps And What Makes Them So Untrue

Come 2020 and the mobile industry will grow to reach 189$ billion and with the time that the world is now spending on devices, going mobile is not really an option anymore. For a business to survive, it will have to tap the app market to its full advantage. The market has established itself as the symbol of a business growth and success.

Now even after making itself a requisite for bringing a brand to every fingertip, globally, there are some businesses that still doubt its worth falling to the myths that have been created over time. So let’s talk about the elephant in the room once and for all. Here are five myths surrounding the mobile app market and how to steer clear of them for the sake of your business growth.

Myth 1

Users are not installing apps anymore

There have been talks that because of the low mobile space or simply a lack of newness, users are not installing apps anymore.

Truth

In 2016, the number of app downloads globally crossed 90 billion all across Google Play and iOS. The stats presents a 15 percent annual growth, which makes up to a yearly increase of more than 13 billion. In U.S. alone people installed 12 billion apps previous year, which was roughly six per month, according to the App Annie data. And it is only back of this data, that the world is seeing a rise in successful app development companies, worldwide.

So businesses that fall for this myth will only lose in to the competitors and will taint their brand.

Myth 2

App store is only for Big Players

Some think that only big publishers like Facebook, Rovio, and Whatsapp can survive in the concentrated app market, small players don’t hold a chance.

Truth

A quick glance of any of the app store will show you how there are so many new entrants in all the fields – from banking to games and fitness to AR. Who had heard about Pokemon Go prior to the last year? Or the Super Mario app? Nobody. But we all witnessed how they changed how we interacted with our devices to an altogether different level.

Truth is, as long as your app is offering something new to the world or is answering to an untapped market, it will be in demand.

Myth 3

The more your app is downloaded the more successful it is

It is believed by many that what makes and app successful is the number of downloads or installs it has.

Truth

While it is true that there was a time when the success of an app was measured by the number of downloads it got but today the focus has shifted 180 degrees from the number of downloaders to the percent of engagement happening on the app.

Today what matters is your retention rate, bounce rate, and how satisfied your users are with the service they are getting.

Myth 4

Apps will be replaced by Bots

Every second report around the world is suggesting how chat bots are the next big thing in mobile.

Truth

While it is true that chat bots are the next big upcoming thing in the mobile world but it is definitely not something that would replace apps on users’ devices. Chat bots will only come in the interaction process, everything before that – keeping users engaged, the visual experience, and all the factors that keep a user hooked will be handled by apps, alone.

Myth 5

Having an app is a want not a need

People belonging to old school of thought believe that having an app is not a need, a business can grow perfectly even without it.

Truth

This myth couldn’t be farther away from the truth. For a business to grow to its highest capability, in today’s competitive market, it will have to reach its users, wherever they are. And mobile is the one market that is same, globally.

So the second a business gets on mobile, it opens its horizon to cover more market space and meet a greater customer base.

With the market getting mature every passing second, businesses of all sorts can get the perks of a carefully-designed app. Nevertheless, by paying attention to these misconceptions, many of us are letting go of the opportunity to bring themselves at world’s fingertips. Equipped with these truths, any business — from entertainment to logistics – can be prepared for a very long-term growth.

Author Bio: Currently writing for ChromeInfotech, India’s leading iPhone App Development Company, Tripti has written on relationships, career, and real estate in her past. But now she is focusing on decoding the mobile world with Ed Sheeran playing on a record in the background.

What To Expect From Android 5.0 Key Lime Pie

There’s still no release date for Android 5.0, but that hasn’t stopped the rumors from flying. The working title of the new operation system is Key Lime Pie, and chances are it’ll stick with that name once it’s released, as was the case with Gingerbread and Jelly Bean. What new features will Android 5.0 hold? Here are just a few of the rumors and speculation being tossed around online.

1. Google Now Improvements

Android’s answer to Siri was Google Now, a voice-activated virtual assistant who could search the Internet and answer questions for you if you spoke into the phone. It’s been a cool feature on previous phones but could certainly use some polishing. Nobody’s expecting a major overhaul of the feature, but cleaning up the voice command software would be a huge plus.

2. Better Lock Screen Widgets

This is one area where the Android has been lacking. The widgets you can put onto your phone with Android 4.0 Jelly Bean are few and far between. Other smartphones are jumping on this bandwagon, so you can expect to see Google taking the hint and improving their own lock screen widget options.

3. A New User Interface

Some rumors are claiming major interface changes, but this is pretty unlikely. Lately, Google has been working hard on app integration, and changing their UI is never going to make app developers happy. While there may be a few tweaks and fixes, don’t expect a whole new look.

4. Battery Management Apps

While there are plenty of apps to be downloaded to help you monitor and preserve your battery life, Google could certainly benefit from building those right into the phone itself. Battery life has been a complaint with previous Android phones, and this would be a good way for Google to start addressing some of those problems.

5. Google Babble

Rumor has it that Google Babble is set to debut with Key Lime Pie. Babble – or possibly Babel, as some claim it will be spelled – is a cross-platform app that seeks to combine all of Google’s different chat services into one easy app. This would include services like Messenger, Voice, Hangout, Talk, Google+ Chat and Google Drive Chat. If this is indeed on the way, that is great news! For those of us who heavily use all these different Google programs, combining them conveniently on a phone would be wonderful.

6. Google Games

There has been some speculation of a service something like Apple’s Games Center appearing on Android 5.0, with in-game chat functions, multiplayer games, and game lobbies to connect with other players. To be honest, it is a little surprising something like this hasn’t already happened. With so many people using their smartphones to play games in the first place, you would think Google would have gotten in on the action a little earlier.

Android’s next developer conference happens May 15-17, 2013, and we can only hope they will reveal some juicy tidbits about their actual plans for their new OS. Until then, we can continue speculating and hoping that these are some of the features they will incorporate.

Freelance writer Jason Fields is a content contributor for bestincellphones.com, an authorized wireless retailer that offers free Sprint phone upgrade with a service contract extension.

How Important Is Insurance For My Mobile Phone?

Technology advances have made some of the latest smartphones as competent and pricey as a variety of laptops. This is certainly one reason to insure them! You wouldn’t think twice about insuring your home computer, your tablet or your flat screen television, so why not your mobile phone?

A mobile phone will usually be at hand in almost any situation. You may use it as a music tool whilst running, in the gym, in the office in order to make a conference call, sending important emails whilst travelling, catching up with friends and family in the evenings and arranging dinner dates whilst doing the weekly shop. A phone therefore has more chance of getting lost, stolen or damaged than a tablet, PC or laptop.

There are a number of ways you can protect your smartphone. One includes investing in a strong, durable cover, which should protect it from low water damage, drops, scratches and everyday wear and tear.

Applying a clear plastic, scratch resistant screen to the device is certainly another way to protect it from wear and tear. However, phone covers and cases won’t stop your phone from becoming water damaged if you drop it in a sink whilst doing the dishes, accidentally run it over or leave it on a train. This is where insurance comes into play, and those that don’t have it will quickly realize that the costs of buying a new phone will be entirely on them.

Although many consumers hate the thought of a little extra money leaving their account every month (in the shape of mobile phone insurance), especially as the majority of individuals may never claim, it is an important measure to take, not to mention one you will be thankful for if anything was to happen to your shiny, new device.

Making a claim is a simple process. The company you hold the insurance with will assess the damage and will then either send the device off for repair, or otherwise (in the case of loss) send you a completely new handset. Some policies require you to pay a small excess fee in order to go ahead with the claim.

Protecting your current handset will ensure that you can sell this device when you come to upgrading. If in exceptional condition, you may even get a similar price for it, which will certainly help you when it comes to paying for insurance costs. Use recycling sites to sell blackberry torch 9810 and other electronic devices for a cash fee.

A big fan of the latest technology releases, Sonja Deacon is always writing about the latest gadgets, phone releases and software updates. This often includes tips on how to sell blackberry torch 9810 and other electronic devices, allowing followers to learn of how to create a little extra income.

Three Gardening Apps On Android

No matter whether you are a professional or just an amateur who has a fair bit of green patch in her backyard, gardening always gives you the kind of relaxation that no yoga or meditation ever can. Like everything else, there are Android apps to help you in your gardening as well. Listed below are three very useful Android apps that should help everyone – right from the gardning hobbyist to a pro.

Master Gardener Pocket Guide:

This is the app that is best suited for horticulture students or more generally to someone who is trying to learn the basics of gardening. The app contains a list of more than 675 gardening and horticulture related terms and concepts that you can learn through quizzes, flashcards and a dictionary. The app also includes hundreds of images that should provide a visual reference to the terms that makes learning much more simple. The ‘Master Gardener Pocket Guide’ is available for download at a price of $1.49. You can download the app by using the QR code below.

app1

Garden Snob

If you are obsessed about gardening, as you should be if reading this post, this app is something you could consider. The app costs $1.5 and tells you everything right from the tips to keep your garden green to other landscaping tips like the right garden furniture to buy. You can purchase this app by using the code below.

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Making A Rock Garden

Rock gardens are becoming increasingly popular across campuses and commercial establishments around the world as a form of landscaping. In the United Kingdom, there are a number of popular rock gardens such as the Royal Botanic Garden in Edinburg and f Kew. Now if you are looking to build your own rock garden, the ‘Making a Rock Garden’ Android app should come handy. It has separate chapters that will teach you everything about picking a construction site, working on the construction, planting the garden, the plants you should choose for a rock garden and setting it up. The app is priced at $1.37 and can be downloaded by using the QR code below.

app2What are your favorite gardening related apps? Tell us in the comments.

How Mobile Technology Helps to Improve Your Business

Nowadays, more and more businesses are increasingly relying upon mobile technology that isportable. A few instances of mobile technology are smart phones, laptops, and Global Positioning System (GPS) devices.These portable devices help a business to stay in touch with their various patrons located in the different parts of the world. For instance, any of the aforementioned mobile devices can be connected to Internet for making daily business communications through e-mails and messengers.

For modern business offices that have branches in different parts of the world, it is very essential to facilitateremote and anytime access to their business documents, processes, and clients. This is exactly where mobile technology comes into the picture.So, here’s how this technology help in improving your business.

By forming a virtual office

Irrespective of where you are on the globe, if there is a mobile device with you, your work can be done on the spot! For example, if you work as a reviewer, you can quickly review a document on your iPhone, iPad, or Android phone by downloading it through the Internet. You can now open the same document on your mobile irrespective of its type (Word, PDF, PowerPoint, and so on). Because of this easy and quick access to documents, your work days become more productive as well as more interactive. Such a communication can becomeprivate by setting up aspecial virtual office that can provide access to several other tools and features: Project management software, customer relationship management software,document sharing, e-mailing, and time tracking. The unique feature of this setup is that only the office people can access it, which means more security as well!

By facilitating precise time management

There are several mobile apps for time management, which help you track how much time was spent on each tasks related to your projects. This will help in finding which tasks demanded more time than estimated, which finally ended up with late delivery. Next time, you will then be able to set proper time duration for the same tasks and ensure timely delivery for good client relations.

By enabling monitoring

Sometimes, you might suspect an employee because she or he is not completing the work on time. In this case, you can select one of the many monitoring apps that you can install on his or her phone. The beauty of these apps are that they work in the invisible mode to track all phone activities, right from making calls to viewing sites. You just have to gain one time access to the phone for installation. Once done, the app will track all activities along with the timestamp and will upload it to the remote server. Now, you can just log on to the app’s site and view what your employee was doing in office hours!

By offering cost-effective marketing on the go

Recently, companies are developing apps for targeted audience with the financial help of corporate funders, who in turn facilitateadvertising opportunities for exposing their products and services to a relevant customer group. Obviously, you will have to be a bit famous in the market for taking the advantage of this sale opportunity. Alternatively, known brandsare now sending SMSs to the target customersto make them aware of their new offers. Many are even making customized mobile apps to allow customers to buy things directly from their smart phones.

In this way, the mobile technology can help your business grow by leaps and bound no matter where you are located on this globe.

Anna loves to blog on latest mobile technologies. To know about her updates please view Cellspy tool

5 Cool Android Apps Released in 2012

So you’ve got your Android device and you’ve visited the Play Store to download the Facebook, Twitter and Angry Birds apps. But what else should you download? I mean what are the coolest apps of 2012, the ones that you simply must have?
Well, luckily for you, we have our fingers on the pulse when it comes to the hottest apps and have decided to provide you with a list of the 5 coolest Android apps released in 2012. And here they are:

1) Instagram

Yes, you’ve heard the hype from your iPhone-owner friends, telling you that Instagram is the best thing ever to happen to mobile photography and that the app is all theirs. Well, now (finally!) in 2012, Instagram has been made available on Android. In their own words, “Instagram is a fast, beautiful and fun way to share your photos with friends and family.” This app has the ability to turn amateur, and even poor, photographers into professionals. Simply take a photo of anything you like, choose a filter, and completely transform the look. You can then share said photo with the Instagram community or with friends and followers and Facebook, Twitter and Tumblr too – genius!

2) CTERA Mobile

OK, so it may not be cool in a fun kind of way but cloud and document syncing apps are all the rage at the moment and CTERA Mobile may prove to be one of the best. Recently released for Android, CTERA is unlike other similar apps in that it has been designed specifically for mobile use, as opposed to being adapted from a desktop program. Working seamlessly with CTERA Portal and CTERA Cloud, this mobile app allows secure downloading of documents for storage on your device. You can also save attachments from emails and upload them to your CTERA Cloud. Very useful, especially for big smartphones like the Samsung Galaxy Note or the new HTC One X that are usually used for business.

3) WeatherWise

If you’re looking for a cool weather app (who isn’t, right?), WeatherWise is bound to satisfy. In fact it’s probably the coolest weather app there is. The app has all the features you would expect from a weather app but delivers it in an animated theme. A Zen Tree is the default theme and plenty of others are available for $0.99 – well worth a download.

4) Google Play Music

If you are into your music, Google Play Music is an app that you simply must have. In fact, stop reading for a second and download it now… OK, done? Good. Let me explain a bit about the app. This app lets you listen to your entire music collection anywhere. OK, so your standard music app allows you to do this, but I’m talking about your ENTIRE collection! You can add as many songs as you like to your computer, access them via the app and save your favorites for offline playback. No need to rush out and buy a 64GB SD Card either, all the music is stored online. Any music purchased from Google Play will automatically show up in the app and you can share a free play with friends on Google +. This is a great apps for all Android phones, especially for those that come without microSD card slots.

5) Generate All The Memes

We’ve all seen those crazy weird video and picture-based memes that are all over the web. You know the ones that have a funny picture with an even funnier description? Well, if you have ever wondered how to create them, Generate All The Memes is the app you need. You can create a picture, add some funny text and share it with all of your friends. There is also over 10,000 user-made image memes to browse through, so you’re bound to find something that makes you chuckle.

That’s it, the 5 coolest Android apps of 2012 so far, all designed to change your mobile device for the better!

Top Five Action Games For Android

Android platform has the best mobile platform for inter process and inter application architectures. If you want to install suits of application and games in your mobile, then android blows most competitive platforms in this area. There is something about android mobiles, which gives you alluring, interesting and tempting experience while playing games. If you have bought android device recently or any plans to buy it in future, then here are top five action games, which will give you thrilling experience.

1. Assassin’s creed: If you want to experience the real power of assassin in digital epic adventure then must play this. The game which gives you well balance experience of chaotic actions, stealth and riddle solving exploration, with historic environments in digital form. This gives you the much-feared experience and rides you through lot of adventures move.

2. Dungeon Hunter: The exceptional games like Dungeon Hunter don’t come occasionally. The game is embedded with story of man who supposed to fight a queen in a mystical land. Game passes you through occasional exploration, protection and killing with the help of five magical fair ladies. It’s the ideal game to play alone which will keep you stuck to your android for lot of ours.

3. Gangster west coast Hustle: Is the first game in the gangster game series from west coast hustle games for android in particular. Game comprises of two parts, gangster offers you mind boggling experience of gangster’s life through realistic environments. You run your own gang, steal money, shoot cops and goes through rapid firing through different weapons. The graphics in gangster are awesome; the extra digital effects add perfect originality while playing this game. You get obsessed in leveling system so much that, you will find very difficult to pull yourself from game before finishing it completely.

4. Heavy gunner 3D: The most recent fantasy is possible for android users through game like heavy gunner which is in enlightening 3D experience format. This game is a first person shooter game creates inter-galactic atmosphere by offering mind blowing and thrilling shooting experience. The game has beautiful concept with best visual presentation, which involves nonstop actions and best customize options to choose your game difficulty levels, which keep you intact till you achieve your final mission.

5. Robo defense: If you already played tower defense game, you know basics of robo defense game. Same as tower games, robo defense games offers lot varieties of towers, which comes with more upgraded options. The game really set unforgettable experience for user and is highly addictive. The 11 difficulty levels and riddle solving exploration keeps you extremely curious till the end of the game.

Games is the most loved feature an android ever has, and if you really want to take true gaming experience then android computer will be best device for you. Playing above games on your laptop may cause their batteries draining out; in that case android computer is perfect option. So just add above games to your android and they will give you perfect excitement you want on your android.

Smartphone Market Share : Windows Phone Vs. iOS Vs. Android

Microsoft may have been a late entrant to the Smartphone segment (not considering the popular but old fashioned Windows Mobile here) but it does look like Redmond is doing a lot of things right so far. The Windows Phone UI and functionalities are extremely slick and despite the relatively few apps available on the Windows Phone marketplace compared to the iOS AppStore or Android Market, a lot of people have started to check out their smartphones. Today, Windows Phone enjoys an encouraging, but not so great 1.9% market share. But that could apparently change in the next few years thanks to the Lumia series of phones from Nokia that run on the Windows Phone platform.

According to the latest report from IHS iSuppli, Microsoft Windows Phone could beat Apple’s iOS in market share as early as 2015. In their report, IHS claim that 2012 could be the watershed year for Microsoft as their Windows Phone grows in popularity from a market share of sub 2% levels to as much as 9%. This is good not just for Microsoft but also Nokia that has seen its popularity fizzle in recent times to the iPhone and Android handsets.

Read : Number of Windows Phones Sold To Be Higher Than iOS by 2015?

Here is how the market share of the three big Smartphone players expected to move over the next three years.

iOS
2011 : 18.0%
2012 : 18.0%
2013 : 17.3%
2014 : 16.8%
2015 : 16.6%

Android
2011 : 47.4%
2012 : 53.9%
2013 : 55.9%
2014 : 57.8%
2015 : 58.1%

Windows Phone
2011 : 1.9%
2012 : 9.0%
2013 : 15.3%
2014 : 16.1%
2015 : 16.7%

The share of the rest of the Smartphone OSes is expected to fall from 32.7% in 2011 to just 8.6% in 2015. Is RIM going to be dead by then?

Motorola Motoluxe and Defy Mini Launch Announced

Just a short while after the launch of the RAZR Motorola has announced that two new Android phones are due to be released very soon. The Motoluxe and Defy Mini both run on Android Gingerbread. Neither phone is quite as cutting edge as the RAZR but they are nice additions to Motorola’s burgeoning Android range.

The Motoluxe is a large 4 inch touchscreen phone that will be ideal for web based features and Android apps. The phone runs on quite a slow 800MHz processor but is fairly well endowed in 3G and Wi-Fi connectivity. It also has a pretty decent 8 megapixel camera and a VGA front facing camera.

While the specs may not be amazing the Motoluxe is certainly a stylish phone, and has a unique ‘lanyard slot’ at the bottom right of the screen that will light up when you have a missed call, new message or email. This is a bit like the light indicators that used to be included on the exterior of flip-phones, and it is a wonder why this useful feature has not been included on more touchscreen phones. The lanyard slot allows you to quickly check whether you need to read a new message or check a missed call without actually having to walk across the room to pick up your phone.

The Defy Mini is a smaller version of the earlier Defy released in 2010. The Defy was a rugged phone, a phone designed to withstand the worst that Mother Nature had to throw at it (as well as your own cack-handedness). Being able to endure high volumes of dust, being held under water for extended periods and shrugging off drops to the floor that would leave other phones weeping into a thousand pieces are just some of the reasons that rugged phones have become popular with mountain climbers, divers and fans of other outdoor pursuits.

Until the Defy though, these rugged phones were pretty basic. Probably more basic than a phone you had ten years ago, but Motorola showed it was possible to bring this durability to touchscreen smartphones. The Defy Mini is the same sort of thing, albeit quite a bit smaller, which probably makes it even more ideal for outdoor activities.

The Mini is a little bit slower than the original Defy and the camera isn’t quite as good, but it does come with a more modern version of Android (Gingerbread) and the same decent Wi-Fi and 3G connections. Most importantly though, for when you find yourself lost on a mountaintop somewhere, the Defy Mini has a far superior battery life compared to the original for talk time and standby.

Both phones will feature MotoSwitch, which evolved out of Motorola’s earlier MotoBlur system. MotoSwitch has adopted ideas used on Facebook that will display contacts and app icons more prominently on your phone the more you interact with them. So if you have one contact that you phone ten times a day and another that you sent a single message to 8 months ago, your regular contact will be easier to access from the phone’s homescreen.

The two phones are due to be released in the coming weeks in Europe, China and Latin America, although Motorola has not released any price details just yet. When these phones are finally released you will be able to get them in the UK from mobile phone comparison website Best Mobile Contracts.