Apple has announced that iTunes customers in UK are now eligible to purchase high definition movies directly from the iTunes store. Until now, these customers were only allowed to rent HD movies. Of course, regular titles that were non-HD have already been available for rent and sales since 2008.
At the moment though, it appears that there are not too many HD titles to go with. Apart from The Twilight Saga : Eclipse, there are not too many popular titles available for purchase in the HD format. This portfolio should expand soon though.
The launch comes after a long wait considering that the sale of HD movies in the United States was made available as early as March 2009. Nevertheless, Apple has been typically slow to bring their products to customers outside the United States and this is not very unusual.