Research In Motion has traditionally launched its Storm series of Blackberry in October. However, that could change this year. According to a report published by the financial research firm, Collins Stewart. The market research firm has suggested that customers may expect to see the new Blackberry Storm3 launch as early as August of this year. We had earlier reported that Storm 3 might launch in Q3/Q4 of this year.
One of the significant reasons for the advancement in launch dates is to counter Apple. The Cupertino based tech giant recently launched the iPhone 4 and an August launch is seen as a way to get customers who may be looking at a Blackberry alternative enough reason to wait and purchase a Storm3.
That reasoning is of course fallacious in some ways. The latest speculation is from a third party report and not an official word from RIM – something that the company might have done if it were actually looking for customers to wait for a couple of months to go for a new Blackberry.
There has been a lot of positive press about Blackberry Storm3 of late. The device is expected to come with a revamped version of SurePress – a tactile feedback technology that has also been available in the earlier versions of Blackberry Storm. Also, the Blackberry OS 6.0 device is expected to be targeted at gamers and multimedia consumers. We had earlier reported that RIM is in talks with Electronic Arts to bring a mobile version of The Sims to Blackberry Storm3.