It goes without saying that Twitter and Facebook are among the most popular social media tools for businesses. A survey of marketing professionals by Social Media Examiner saw these two platforms racing neck-to-neck in popularity and usage.
However a good chunk of the marketers also use other social media channels including blogging, Youtube and the likes. Here are the results from the survey ranked by the percentage of marketers who used the platform
1. Twitter : 88%
2. Facebook : 87%
3. LinkedIn : 78%
4. Blogs : 70%
5. YouTube : 46%
6. Social Bookmarking Sites : 27%
7. Forums : 26%
8. Social news aggregators : 22%
9. Ning : 17%
10. MySpace : 11%