Steve Jobs may hate it, but Adobe may soon be able to bring Flash based advertisements to the iPhone. According to reports on IntoMobile, Adobe has partnered with rich media mobile ad network, Greystripe to allow developers to bring advertisements authored in Flash to the iPhone.
How will this work? The report notes that Greystripe’s technology will help in translating Flash content into HTML5 which is supported on the Apple devices. With several major advertising companies making use of Flash in their campaigns, it is definitely a shot in the arm for both the advertisers as well as Adobe.
Apple is closing in on the sale of the 100 millionth iOS device and these are some of the most sought after audiences among advertisers. Adobe’s parternship will thus greatly enhance advertisers’ ability to engage their audiences with their advertisements.[via IntoMobile]