Apple has been acting pretty benevolent in recent times with a modified App Store policy. The company has now approved the VLC Media Player app for iPad that will let users watch movie files that are not compatible with the iTunes format on their iPad. A month back, this may have been unthinkable. But ever since Apple made a move to get friendlier with the app developer community, things appear to have changed.
But this is no voluntary benevolence. Speculations are that Apple may be acting to protect itself from the prying eyes of the government who have been accusing Apple of being too closed for healthy competition. Another speculation is that Apple is trying to win back developers that it seems to be losing to the Android platform that has been growing in popularity over the past one year.