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Jan 19, 2010
Anand Srinivasan

Verizon Brings Location Aware Classifieds

“People may frequently use a classified media source (e.g., the classified portion of a local newspaper) to list items that are for sale and/or search for items to purchase. In some instances, people that are interested in purchasing particular items, may desire to view the items of interest in-person prior to purchasing the items. During everyday travel time, many interested buyers may pass by the locations of the items of interest. These locations of the items of interest may go unnoticed due to a lack of awareness of their existence. “

To solve this problem, Verizon has been working on a technology that will profile buyers and sellers based on the factors such as item description on sale (Eg: Refrigerator) and geographical location. According to the patent filed in this regard,  a buyer traveling near the location of a seller shall be notified of the sale-item available in the vicinity along with the seller’s contact details for the buyer to carry the discussion forward.

It is not clear whether Verizon plans to launch its own classifieds system or intends to tie up with other big players in the Classifieds industry.

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