It is a question that every webmaster asks himself – ‘Who is generating the Adsense money for his website’. If a recent study is to be taken seriously, 6 percent of web users generate over 50 percent of all clicks on ads. Most of these web users have incomes less than $40K and are males between 25 to 44 years of age.

If it is indeed such a homogeneous concentrated bunch of people clicking ads, the Internet economy shall not boom as it is expected to.

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