There seems to be a glimmer of hope for newspaper industries to make a rebound in the American market where the newspaper revenues have been falling for quite sometime now. There is likely to be a modest 2%-4% growth in ad revenues. However compare this to the 20% growth projection in the online newspaper segment, thanks to the online local advertising spending which is likely to see a 5%-9% increase next year. Here is the list of the largest online local advertising destinations in US for 2009 and the approximate ad spending

1. AT&T YellowPages.com : $875 million
2. IAC (CitySearch, Ask, Evite) : $650 million
3. Autotrader : $635 million
4. Career Builder : $580 million
5. Monster : $500 million
6. Yellow Pages Group (Canada) : $280 million
7. YellowBook : $275 million
8. Idearc Yellow Pages : $275 million
9. R.H Donnelley Yellow Pages : $260 million
10. Gannett : $250 million
11. ReachLocal : $200 million
12. McClatchy Corp : $180 million
13. N.Y Times Co. : $180 million
14. Tribune : $180 million
15. Craigslist : $120 million

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