Does Email Marketing Give Sufficient Returns
Posted: January 19th, 2008.
If the trend on companies spending more and more on Email marketing is to be studied, the return-on-investment on such campaign looks encouraging.
Marketers willing to spend the same budget on Email marketing as last year : 25 percent
Marketers increasing spending by a few percent : 22 percent
Marketers increasing budget by 1.5 times : 10 percent
Marketers doubling the budget : 7 percent
Marketers more than doubling the budget : 10 percent
Marketers spending less than the budget on last year : 4 percent
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Comments
Pingback from Increasing Email Newsletter Click-Through Rate (CTR) — Tech Crunchies
Time June 24, 2010 at 7:36 am
[...] email marketing solutions provider, GetResponse, has published results from a recent study where the firm concludes that [...]

Comment from Kaye
Time October 25, 2009 at 3:05 pm
Email marketing is my preferred way of selling products coming from the affiliate programs that i have signed up with. it just takes time to get a good mailing list