Archive for 'Business Model Analysis'
LinkedIn getting wary of the FB virus?
Facebook has been the most talked about social network in recent times. Be it for the latest Facebook app or the rumors of acquisition, the blogosphere loves talking about Facebook. It is no surprise that LinkedIn, the leader when it comes to business networking, now has a reason to worry after Facebook launched the Career [...]
Posted: September 27th, 2007 under Business Model Analysis.
Comments: 1
Did Robert Scoble forget Nokia?
Duncan Riley caused a mass heart-attack of the Techcrunch audience this week when he reported Robert Scoble’s prediction that Mahalo, Techmeme and Facebook are very soon going to destroy Google’s businesses. Robert Scoble might have succeeded in link-baiting, but his prediction did surely create a debate on who is going to halt, or at least [...]
Posted: August 31st, 2007 under Business Model Analysis.
Comments: 4
Now get rewarded for Spamming!
The blogosphere is now speculating a new form of ad network that Google is coming up with. This is after a series of patents have been filed by Google in that direction. The key points to note in the new patents filed are: User-Distributed-Search: From what I infer from the patent statements, Google provides an [...]
Posted: August 28th, 2007 under Business Model Analysis.
Comments: none
Youtube video ads – Where Google is going wrong
Yesterday, Google announced that they shall now be placing ads inside the Youtube videos. Here are a few significant points with regard to this announcement: Ads appear semi-transparent on the videos from about the 15th second to the 25th second Advertisers need to pay $20 for every 1000 impressions The ads shall be non-intrusive and [...]
Posted: August 23rd, 2007 under Business Model Analysis.
Comments: 6
Three reasons why Yahoo should not partner with Google – An advertiser's perspective
If you cannot face an enemy, become his ally. That’s exactly what Yahoo is trying to do. If the recent rumours are to be believed, Yahoo might give up its paid search advertising to partner with Google to do it for them. It is a deja vu of sorts for Yahoo who had snapped their [...]
Posted: August 10th, 2007 under Business Model Analysis.
Comments: 4
Google "Smartads" on Mobiles?
Last week, Nokia announced that they were acquiring the multimedia sharing website Twango. Twango is a website where you may share all the pictures, videos, audios from your cellphones or digital cameras with your family and friends through a blog, website or a discussion forum. This was probably for the first time that a Mobile [...]
Posted: August 2nd, 2007 under Business Model Analysis.
Comments: 1
Is Wikipedia a vulnerable tool for propoganda?
Wikipedia is the most celebrated example for success in Search Engine Optimization. There are hundreds of thousands of keywords that get a link to Wikipedia on the top 5 search results on Google. This being the case, Wikipedia holds tremendous clout on what internet users read and perceive. Though it does not make financial nor [...]
Posted: July 28th, 2007 under Business Model Analysis.
Comments: none
Del.icio.us – Is Yahoo getting anything out of this?
It is one and a half years since Yahoo acquired Del.icio.us, the online bookmarking service. Any acquisition goes with a long term business strategy. At most times, one of the primary reason for the acquisition of a company is to integrate the users of both the services. Other times, it is to leverage the audience [...]
Posted: July 11th, 2007 under Business Model Analysis.
Comments: none
What if Google buys PayPerPost?
Google has been on a buying spree over the past few months. Just weeks after announcing the purchase of DoubleClick, the online advertising network, this week, Google announced the purchase of FeedBurner, the very popular RSS feeds website. With the kind of money that Google has been making, and also stands to gain through such [...]
Posted: May 24th, 2007 under Business Model Analysis.
Comments: none
Ad Network consolidation
This April, Google announced their acquisition of Doubleclick. This was for a whopping $3.1 billion dollars. This has signalled the first step towards online Ad network consolidation. This is because, soon after, Yahoo too has announced their complete takeover of RightMedia. This was for $680 million (Yahoo already owned 20 percent of the company) For [...]
Posted: May 1st, 2007 under Business Model Analysis.
Comments: none
