Acording to a recent study by Sysomos, close to 30% of all bloggers worldwide are from the United States. While the study did not elaborate on the number of bloggers, it has noted that there are over 100 million blogs. Inside North America, California is the largest contributor followed, as expected, by New York. Here [...]

Sysomos has released its latest study on blogger demographics. To do this, the firm looked into more than 100 million blogs. According to their report, USA contributes close to 30% of all bloggers worldwide with California raking up the highest numbers inside the United States. Canada is among the top five countries with Ontario being [...]

Tumblr is one of most popular microblogging platform which may not have the same buzz about it as a Twitter or Facebook, but definitely quite popular; if the statistics below are anything to go by. Here are some impressive stats for February 1 billion pageviews 2 million posts per day 15,000 new users every day [...]

Blogging among teenagers is no longer a fad and lesser teens blog today compared to 2-3 years back. However, 30+ year olds are still waking up to the concept and their numbers are increasing. Here are the number of internet users (in percentage terms) from various age groups who own a blog 12-17 : 14% [...]

How frequent should a corporate blog be updated? While there is no thumb rule to go by, Technorati’s study on blogging shows the following update frequency among corporates. > 10 times a day : 2% 5-9 times a day : 4% 3-4 times a day : 8% 1-2 times a day : 27% 2-3 times [...]

The past decade has seen a lot of people make money publishing online content on their blogs. So, how do these bloggers make money? Technorati’s study on the different revenue models for blogging showed the following data (based on % of respondents who used these models) Display Ads : 40% Search Ads : 39% Affiliate [...]

Is blogging mainstream yet? While we might tend to believe it that way, considering the several thousands of blogs that exist today, it apparently is not. Bloggers are still among the more tech-savvy fraction of the average population. Here is a study conducted to compare the average usage of new media among bloggers and compare [...]

Statistics can be so confusing, especially when it comes from different sources. It was only a few days back when I wrote about 9% of all bloggers doing it full time. Now, here is another statistic that can be contradicting to an extent Active Bloggers age-wise (wrote a blog post in the past 30 days) [...]

According to a new report by Technorati, close to 9% of all bloggers are self-employed/full-timers and a majority of the bloggers are merely hobbyists who do not blog for money. Here are the various segments of bloggers Hobbyists : 72% Part-timers : 15% Self-Employed : 9% Corporate : 4%

Are podcasts still to say? Though they have not taken the world by storm as it was predicted to be, they are still growing and that is very important. Here are the online ad spending from 2007 and projected for the coming years: 2007 : $22 million 2008 : $25 million 2009 : $28 million [...]