Archive for December, 2008
Bandwidth Consumption of Google in the US
In 2008, Google used 16.5 percent of all US Consumer internet traffic. This is projected to rise to 25% in 2009 and 37% in 2010. This terrific share is because of Google bots crawling pages every second and also because of online videos watched from Youtube. Google’s payment to fund American consumer Internet segment is [...]
Posted: December 5th, 2008 under Google.
Comments: 1
Internet Share of Operating Systems
Windows fell below the 90 percent mark for the very first time in October. Here is the share of the top three operating systems on the web: Windows : 89.69% Mac : 8.82% Linux : 0.82%
Posted: December 4th, 2008 under Microsoft.
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Internet Penetration of American Baby Boomer Population
Baby boomers form the largest segment of the US Internet population. Here is their percent share of the entire American Internet population from 2008 projected till 2013: 2008 : 29.4% 2009 : 28.8% 2010 : 28.3% 2011 : 27.7% 2012 : 27.3% 2013 : 26.8%
Posted: December 4th, 2008 under Demographics.
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Income Levels of MySpace and Facebook Users
What is the average annual income of MySpace and Facebook users? Here is a percent distribution that is likely to throw some idea: MySpace: Income>$60K : 52% Income>$75K : 40% Income>$100K : 23% Income$60K : 65% Income>$75K : 51% Income>$100K : 33%
Posted: December 3rd, 2008 under Demographics.
Comments: 1
Response Rate Among Teenagers and Young Adults to Mobile Ads
Teenagers and young adults are seemingly very receptive to mobile ads. A research study reveals that 19 percent of teenagers in the age group 15-17 years and 19 percent of young adults in the age group 21-30 years had responded to one of the mobile advertisements. The response rate however dramatically fell to 7% for [...]
Posted: December 3rd, 2008 under Mobile Internet.
Comments: none
Reach of Social Networks Among Internet Users
Canada has the highest reach of social networks among its Internet population. Here is a list of the top ten countries and the percent reach: 1. Canada : 86.5% 2. Brazil : 85.3% 3. UK : 78.4% 4. Mexico : 73% 5. Spain : 70.7% 6. USA : 70.2% 7. Australia : 67.5% 8. Germany [...]
Posted: December 3rd, 2008 under Social Media.
Comments: 1
