Archive for April, 2008
Top 10 Video Sites in UK
As is the norm in all parts of the world, Youtube claims the majority pie in the online video sharing rankings: 1. Youtube.com 2. Youtube UK 3. BBC iPlayer 4. MySpace TV 5. Google Video 6. Google Video UK 7. Daily Motion 8. MetaCafe 9. Vuze 10. Tudou
Posted: April 15th, 2008 under Social Media.
Comments: none
Top 15 Ad Networks for March
Thanks to AOL’s acquisition of Advertising.com, AOL’s Platform A is now the top Ad network in US: 1. Platform A 2. Yahoo Network 3. Google Ad Network 4. Specific Media 5. Valueclick Network 6. Tribalfusion 7. Casale Media Network 8. DRIVEpm 9. Adconian Media Group 10. Interclick 11. Traffic Marketplace 12. Collective Media 13. 24/7 [...]
Posted: April 15th, 2008 under Online Marketing.
Comments: 1
How Many Viruses in All?
Symantec has recently detected the One Millionth Malware (Virus, Trojans, Worms…). The second half of 2007 saw Symantec identify 499,811 new forms of malware -136% over the numbers identified in the first half. The total number of malware that Symantec has now identified stands at 1,122,31; 711,912 of which are from 2007 alone!
Posted: April 13th, 2008 under Security.
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Top Twenty Googled Health Conditions
Here is a list of the most commonly searched Health Terms on Search Engines: 1. Pregnancy 2. Cancer 3. Flu 4. Depression 5. Diabetes 6. Addiction 7. Herpes 8. HIV 9. Anxiety 10. Stroke 11. HPV 12. Bipolar 13. Cholestrol 14. Headache 15. Menopause 16. Hepatitis 17. Arthritis 18. ADHD 19. Asthma 20. Fibromyalgia
Posted: April 12th, 2008 under Google.
Comments: 3
Population of Affluent Baby Boomers Shopping Online
Percentage of Baby Boomer population with annual income of $50,000 or more that shoppped online: 2004 – 50.2% 2007 – 65.6%
Posted: April 12th, 2008 under Demographics.
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Losses Due to Internet Crime
The Internet Crime Center is a collaboration between FBI and the National White Collar Crime Center of US. According to them, 207,000 complaints have been reported ranging from child pornography to auction fraud. These crimes had together cost $200 million in 2006 and $240 million in 2007. That is around $680 per complaint!
Posted: April 12th, 2008 under Security.
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Worldwide Penetration of IPTV, VOIP and Broadband
Here are few numbers on the number of subscribers of IPTV, VOIP and Broadband: IPTV: 2007 – 12.5 million 2012 – 61.1 million VOIP: 2007 – 69.6 million 2012 – 196.3 million Broadband: 2007 – 312.5 million 2012 – 533.6 million
Posted: April 12th, 2008 under ISP.
Comments: 2
Spending on Online Video Advertising
The projected spending on online video advertising for Asia , Europe and USA for 2008 and 2012: ASIA: 2008 – $202 million 2012 – $3300 million EUROPE: 2008 – $200 million 2012 – $2460 million USA: 2008 – $260 million 2012 – $2100 million
Posted: April 10th, 2008 under Online Marketing.
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American Ad Server Market Share for January 2008
Here is the list of the market share claimed by the companies for US Ad server space in terms of unique monthly users. DoubleClick acquisition indeed was a big boost to Google’s numbers: Google – 35.3% DoubleClick – 34.39% Yahoo – 11.54% MSN – 9.86% AOL – 4.98% Adbrite – 2.34%
Posted: April 8th, 2008 under Online Marketing.
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Why People Participate in Social Networks?
Not surprising that the primary reason behind people(US Adult users) contributing to social networks is to feel part of the community! The percent people who responded to the different options: Feel part of the community – 31% Recognition from Peers – 28% Participate with characters or brands you like – 9% Make Money – 6% [...]
Posted: April 5th, 2008 under Social Media.
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