Google SME Business Consulting Sees Success

India has not enjoyed high internet penetration levels – though in absolute terms, the country is still among those nations with the highest number of internet users. However, as the penetration levels pick up, small and medium businesses are slowly coming to terms with using the internet platform to market their wares. Most enterprises have […]

India has not enjoyed high internet penetration levels – though in absolute terms, the country is still among those nations with the highest number of internet users. However, as the penetration levels pick up, small and medium businesses are slowly coming to terms with using the internet platform to market their wares.

Most enterprises have however not given this business opportunity a second thought. The reason, it is learned, has been the lack of awareness with respect to project execution.

India is one of the primary focus areas for Google and the company has taken it upon itself to grow this awareness. The search giant incorporaated the SMB Business Consulting close to one and a half years back to reach out to small businesses. Only 2 million of the over 40 million businesses in India have some sort of presence online.

In a recent report on the DNA, Google is learned to have made terrific strides forward in their venture.

“We are seeing the demand increasing. And we are well placed to ramp up the capacity from handling 1,000 calls to 5,000 calls per day. That will take about 2-3 months.”

The company has outsourced all of its SME consulting call center operations to a firm in Delhi. Google is now learned to be setting up one another call center in South India to cater to the vernacular languages of the south. The firm aims at providing support in 10 languages in the next 18 months.

Google’s SME consulting is mutually beneficial as India matures its online market. It will be interesting to see how much growth we can see in the next two to four years.

Network18 Corporate Structure To Be Simplified

Network18 – the media company that holds several prominent properties in the television, internet and print space is all set to consolidate its stock holdings. The company has presently listed its properties as five different properties on the stock exchange – Network18, Infomedia18, TV18, IBN18 and The Indian Film Company. According to reports on the […]

Network18 – the media company that holds several prominent properties in the television, internet and print space is all set to consolidate its stock holdings. The company has presently listed its properties as five different properties on the stock exchange – Network18, Infomedia18, TV18, IBN18 and The Indian Film Company.

According to reports on the Business Standard, these five companies will be restructured to exist as two entities. These two entities are expected to cater to the TV and non-TV space. The move is also expected to bring down the shareholding to 51%. The decision is already noted to have conveyed to the stock exchanges. Business Standard quotes a Mumbai based analyst as revealing,

“The five listed companies – Network18, Infomedia18, TV18, IBN18 and The Indian Film Company – will be restructured into two listed entities. The two companies will be divided based on TV and non-TV entities. Network18 will own controlling stake in the TV business and will hold other operating assets of the group. Network18 will subsequently become a holding-cum-operating company.”